Cross-Platform App Development: How It Can Benefit Your Business

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Every day a new app surfaces which is why mobile app development is probably one of the fastest developing industries of the present age. Therefore, if you plan to succeed in this competitive market environment then you need to do something which your competitors aren’t doing; cross-platform app development.

While developing a mobile application, a developer needs to keep a ton of things on his checklist and one of them is targeting the right audience. Every mobile app developer knows that each platform has a specific audience. So, an app that works cross-platform is the primary focus of mobile app development companies.

Why cross-platform apps?

In such a competitive environment, enterprises have to stay ahead of their completion by focusing on the mobile-first approach. In a world that is constantly evolving, businesses need to adapt to the latest trends in order to survive. In the realm of mobile app development, cross-platform app development has created quite a buzz.

Cross-platform app development is becoming the solution to a lot of problems that mobile app development companies had to go through. Every business wants to have an app that can connect to a huge audience and the easiest way to do that is through cross platforms apps.

There is a reason why cross-platform apps are becoming the talk of the town, these apps have Shorter TTM (Time to Market) and their development cost is also cheaper than conventional app development. These two aren’t the only reasons why companies are moving towards hybrid apps.

Benefits of using Cross-Platform Apps

Apps that feel Native

Cross-platform apps don’t only work like native apps, they also look like native apps. Due to the advent of advanced functionality and tools, developers can easily construct cross-platform apps which looks exactly like native apps.

Fast Development Process

Hybrid apps can be developed quickly because they usually have a single source code behind them which reduces the development efforts by 40% to 80%.  With such a drastic reduction in the development process, developers can look into other things like the apps aesthetic value and features it can offer. Developers who are under a tight time schedule also like working on hybrid apps because they can meet deadlines while working on hybrid apps rather than native apps which usually take up a lot more time.

Less cost of app development

When developers are working on hybrid apps, they usually have the “write once and run everywhere” concept in their head. Because of the single reusable code and quick app development through advanced tools, the overall cost of app development is lessen. So, if you are looking to cut down on the cost then opting for cross-platform app development might only option for you.

Huge outreach

What good is an app when it can’t reach a significant number of the target audience? Native apps will only allow you to connect with the audience of its respective platform. But when a cross-platform app is developed it can target the audience on various platforms like iOS and Android. Thus, giving cross-platform apps a huge outreach.

Easier Maintenance & Deployment

Cross-platform apps have a single source code that runs over all platforms. The single code allows for easy maintenance and changes in the source code. Whenever you update a cross-platform app, it gets automatically synced over all devices. Even small fixes are made quickly without much trouble, this way the entire process of maintenance and deployment is fast and cost-efficient.

Uniform Design

Cross-platform apps stand out for their unique user experience. Hybrid apps come with UI friendly designs that enable users to easily understand the page layout.

Native apps usually have various development features that might not run along with the app’s UX and UI design but when a cross-platform app is developed, every element of the app is in complete harmony which makes the app all more inviting and welcoming for users.

Cloud integrated

Not every app is connected with the cloud technology but cross-platform apps have various plugins integrated within them which makes them compatible with cloud technology. The single source code behind a hybrid app is designed in such a way that makes the app highly scalable and functional, this way it can benefit from the latest cloud technology.

Re-writable code

The best thing about cross-platform apps is that the code which is used in the app’s development can be used again and again. This makes things a lot easier for developers as they can reuse the code for every platform which saves time and removes repetitiveness in the development process.

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Jane Collen Author

Jane Collen is a digital content writer at TekRevol. His expertise is in working up close with e-commerce brands and publishing houses. With a literature background, Ali has always been passionate about reading classics and writing. In his leisure time, he likes to travel and read dystopian novels.passionate about reading classics and writing. In his leisure time, he likes to travel and read dystopian novels.

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